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National Dip Tank Month Sweepstakes: Easiway will give a way a complete Dip Tank Startup Package to one lucky winner.
Delano, February 28, 2013 — Start saving money on chemicals and labor! The Easiway March Dip Tank Package Sweepstakes (www.easiway.com) is here! By simply entering the sweepstakes a lucky winner will be saving money with Easiway’s Dip Tank System. Enter to win a complete Dip Tank Startup Package with just a few simple clicks of the mouse and start saving today! Visit www.easiway.com to enter.
The Easiway Dip Tank System is designed to save you time and money without the mess of traditional reclaiming methods, without hazards and without toxicity. This system will make your screen fabric look like new for only pennies per screen. Easiway’s Dip Tank solutions are drain safe and can be used to clean hundreds of screens without being replenished. Unlike other dip tank systems; this system suspends and traps solids. You will not generate sludge in the tank if used properly.
Also, keep your eyes open for other fun Dip Tank events during National Dip Tank Month.
This complete startup package includes an Easiway Dip Tank, enough EasiStrip SUPRA Ink & Emulsion Remover to fill the dip tank, a gallon of EasiSolv 701 Screen Wash/Stain Remover, a gallon of PlastiSolv 842 Screen & Press Wash and a scrub pad with handle. *This package can accommodate screens sizes up to 30”X36”.
See us at ISS Atlantic City March 8-10
The ISS show will be at the Atlantic City Convention Center Friday, March - Sunday, March 10. The show floor opens at 10 AM each day. This is the biggest show dedicated to the decorated apparel industry on the east coast for screen printing. If you are interested in printing, embroidery & digital equipment, apparel sourcing or supplies this show is a must see. You can see the latest in apparel technology, techniques and fashion trends for decorated apparel all in one venue. ISS also offers educational sessions and hands-on workshops with industry leaders. There are over 40 classes offered in all phases of apparel decoration and business marketing. Some of these seminars will begin on Thursday.
Easiway will be exhibiting in Booth #1307. Tim Chaffman, Frank Ventimiglia and Bill Christensen from Easiway will all be available for your questions. Easiway will be demonstrating The Original Dip Tank Method- see how our method can speed your screen cleaning, while lowering costs. Easiway will also be exhibiting SoftMark DTS-learn how to streamline your screen making with our Acti Camera Direct To Screen machines.
When in Atlantic City we recommend the world famous White House Sub Shop located at the corners of Arctic Avenue & Mississippi for a sub you will never forget. If you are feeding a group we always like Carmine’s located in the The Quarter at the Tropicana Hotel. The classic southern Italian dishes are huge and is plenty for 2-3 people per dish.
Stop by and see us!
Easiway-Pioneer of the Dip Tank System
Did you know that Easiway Systems is the pioneer of the “dip tank system”? Did you know, unlike the many copies of our product out there, EasiStrip and EasiStrip Supra DO NOT have a shelf life?
Over 7,000 satisfied customers are saving time and money reclaiming their screens with Easiway’s Dip Tank System, you could be next!
Stop by booth #1455 this weekend at the ISS Long Beach Show to see live demos! If you are not able to visit us there, view our ISS Long Beach 2013 Show Packages here, or view our upcoming show schedule to find out where we will be exhibiting next!
ISS Long Beach
Easiway Systems will be exhibiting at the ISS Long Beach show next Friday-Sunday (January 18-20) at the Long Beach Convention Center. You will find the Easiway Team in booth 1455. Let Easiway help you streamline your shop by showing you how to clean and reclaim your screens for 1/2 the cost. The ‘Original’ dip tank method of screen reclaiming will be demonstrated. This unique, ready to use product dissolves ink, emulsion and blockout in one easy step!
Also on display will be a full lineup of SCAQMD compliant silk screen products. Are you complying with the most recent South Coast Air Quality Management District requirements? Ask us about our NEW SoftMark DTS line, including textile branding (No Tags) and Direct To Screen solutions (ACTI brand).
This is the largest of the ISS shows, and is attended very well. See you at the the ISS Show.
Happy New Year!
Easiway wishes you the best year ever in 2013. We have new products coming soon that will help you save time and money. We also are going to add to our Video Tutorials and blogs that address your needs throughout 2013. We will expand our topics from screen cleaning, emulsion removal & press cleaning. Please give us your feedback on future topics that will be of interest to screen & digital printers. It can be printing techniques, art tricks, networking & business tips, new products or just about anything that is of interest to screen printers. Many of the topics we have blogged were ideas from our customers, so please go to our feedback page and share your ideas.
We will continue to attend trade shows throughout the year and you can share your ideas for new products, addressing concerns or giving us ideas for better blogs & videos directly at the the shows. We have also posted a complete list of all the major trade shows for 2013 for easy reference in one place at our calendar page.
The next show Easiway will be attending is the Imprinted Sportswear Show (ISS) in Long Beach, CA January 18-20. We will be in booth #1455 and we will be demonstrating the ‘Original’ dip tank method of screen reclaiming. This unique, ready to use product dissolves ink, emulsion and block-out in one easy step. Let us help you streamline your shop by showing you how to clean and reclaim your screens for 1/2 the cost. Our full line of California compliant (SCAQMD) products. Want to know more about ‘Tagless-labeling’ ask us about our NEW SoftMark.
Texsource Expands to Georgia
You are invited to join Easiway and Texsource at the Grand Opening of the Norcross, GA location. Texsource will have numerous manufacturing reps there to meet you and answer your questions as well as the latest technologies and equipment for you to see and demo.
Free food will be provided!
Where:
Texsource, Inc. GA
2783 Peterson Place (right off of Jimmy Carter Blvd.)
Norcross, GA 30071
When:
Wednesday, December 12 & Thursday, December 13.
9:00am-4:00pm each day
Contact Texsource:
www.texsourceonline.com 1-888-344-4657
View Invitation Here
One Source Offering Screen Printing Classes
Easiway is excited to announce our distributor One Source, in Lansing, MI is offering Screen Printing Classes December 14-15th.
Contact Jack Gould for more information #517-977-0080
Easiway Releases “Lighting Fast” Press Wash
Easiway Systems, Inc., Delano, MN, manufacturer of the EasiSolv, PlastiSolv and VersaSolv line of environmentally approved chemicals for the screen printing and graphic arts industry, has announced the addition of a new, unique, on press cleaner. PlastiSolv 810 ™ Screen and Press Wash exceeds the performance of existing Plastisolv screen and press washes.
Plastisolv 810 has no odor, making the job of color changes and screen reclaiming much more pleasant. It will not “lock in” photopolymer emulsions and films, which allows for quick, easy reclaiming. This product contains no hazardous substances (no TLV’s or PEL’s), which proves a better workplace environment. Plastisolv 810 is California Prop 65 compliant, providing a safe alternative to other non-compliant press washes.
PlastiSolv 810 is conveniently packaged in quarts, gallons, 5 gallon pails and 55 gallon drums. For more information contact your screen printing supply distributor or Easiway Systems directly at www.easiway.com, 800-950-3279 or sales@easiway.com.
The Challenging The Wisdom Of Marketing 101
A recent and very clever twitter post stated, ‘Marketing 101: what you learned in Marketing 101 usually doesn’t work in a wired world’. This is more true every day. Its not as simple as having the largest Yellow Pages ad or offering a Toll free phone line, anymore. As younger and decidedly more ‘wired’ consumers enter the marketplace each year it is important to look at how people receive their news or how they find something to purchase. Using yourself as a one person focus group is as dangerous to your future success as saying, ‘that’s the way we always done it, and it seems to wok just fine.’
Not all Marketing 101 has become antiquated. As a local screen printer you will always have good business cards, a well placed sign and a Yellow Pages listing. It is the arrival of mobile devises along with the continued impact of search engines that changes the status quo of Marketing 101. Many of these tools are free or very low cost and are reasons that not doing them is, just foolish, no mater how successful you have been. The new Marketing 101 includes:
1) When was the last time you have updated your web site? If you do not update it at least once per week, search engines will stop indexing your site as often and your chances of a customer finding you diminishes. From a customer’s viewpoint if all they see is old and dated material that they have seen before, they will likely leave your site early. It costs you only your time, update it! Show a recent t-shirt you have printed or offer a web only special of the week, its really not very difficult.
2) Integrate your site with Google Analytics. Many businesses say their search results increase. Again, this is a no-cost item. Don’t know about it? Ask your web master. If they don’t know about it either you have a bigger problem.
3) Learn about Twitter, LinkedIn, & Google Places. These will only cost you your time and connect you with new customers that are part of the new digital economy.
Publications Are Your Windows To Your Industry
Easiway is always getting calls from new screen printers who want to know where to look for industry information. Not every one can afford to travel to shows and Google searches are only good if you know what you are looking for so publications are a valuable resource. Industry or trade publications are the single cheapest source for a ‘window’ into what is happening in the screen printing world around you. They are sources for solutions to art or production problems, trends around the world, new equipment or supplies and can they serve as a measuring stick on how you measure up to companies throughout the industry. Easiway, as a veteran of 30+ years also looks forward each month to the delivery of these trade publications:
Screen Printing Magazine. This is the oldest industry publication and has been in publication since 1953. It is part of the ST Media Group which also publishes Signs of the Times, which many screen printers enjoy since many sign companies are also screen printers. Their publications are also available as e-subscriptions. ST Media also publish several other visual media publication that might be of interest.
Impressions. For over 30 years Impressions has been devoted to decorated apparel whether it is screen printing, digital, heat applied or embroidered. Impressions is available at no cost to the trade. Digital edition is available.
Printwear. This publication is primarily for apparel decorators. Printwear is published by NBM which publishes a wide range of trade publications closely related to screen printing from signs, trophies, awards, action sportswear and engraving. These publications might hold interest since they are also closely related to screen printing. All publications are available in digital formats and are free to the trade.
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